STRAP

Technical
Research

Since 2002  ·  Made in
N. Holland, Netherlands

I'm currently solving user and business problems on the Tablet Web platform at Booking.com, the world's largest accomodations OTA. My favorite feature that I've worked on during my tenure in the team was an attempt to modernize the search box.

One of our goals in previous quarters was to give users a better way to understand which locales they could visit. Our site does a great job in helping users who know where they'd like to travel, but it doesn't do as good of a job for our users who are undecided about where to travel.

Our content teams provide a wealth of "inspirational" content that could help users decide where to stay, but our current landing pages weren't doing a great job at letting users see what other information was available, simply because the search box takes up too much screen real estate. In consultation with user researchers and the rest of the team, we decided to test a more modern, more compact search box.

We first started by doing a search box comparison across other competitor websites. Some quick user research showed that users preferred a horizontal layout, compared to our original search box. I put together some quick wireframes on paper, then created some mockups in Sketch. Then, together with a clientside developer on our team, we A/B tested a few versions of this new search box. Ultimately, it was decided that the new version would be shelved, because organizational changes meant that team priorities shifted.

Still, it taught me a ton about working on features that are complex from both use-case and implementation perspectives.

Booking's current search box